BRAND MARKETING
**Click on the images for more information.                                                                                                                                                                       *Confidential information excluded
Winner - Mattel Innovation Challenge
Winner - Mattel Innovation Challenge
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Launch of Superhero Toy Brands
Launch of Superhero Toy Brands

Contributed to the launch of 3 popular superhero toy ranges- DC Comics' "The Dark Knight Rises", "Man of Steel" and Max Steel as a member of the core brand team.

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Scrabble Sprint  - Brand marketing
Scrabble Sprint - Brand marketing

The T-20 of Scrabble. ;) I explored an alternative play pattern that was quick, engaging, competitive and fun for players of all ages, besides educational, of course.

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DESIGN PROJECTS

As a self-taught web and graphic designer, here is a snapshot of some of the independent work I've done.

A few rough edges, but I'm getting there. :)

WEB
Tripnavigator.in

Tripnavigator.in

Website for Travel & Events company, Trip Navigator

Pictomojo.com

Pictomojo.com

Website for Digital art store, Pictomojo

Visolent.com

Visolent.com

Website for a Financial Services startup

GoVivaah.com

GoVivaah.com

Website for Destination Wedding and event planning company, GoVivaah

Product catalog site -Trip Navigator

Product catalog site -Trip Navigator

Product catalog site for Travel & Events company, Trip Navigator

AuthorNalini.com

AuthorNalini.com

Portfolio website for a Children's author.

Coachingspectrum.com

Coachingspectrum.com

Website for Corporate Training and Leadership coaching firm, Coaching Spectrum

Sharondcosta.com

Sharondcosta.com

My website :) The first one I designed.

Web banner for Trip Navigator

Web banner for Trip Navigator

Website section for Trip Navigator

Website section for Trip Navigator

PRINT & EMAIL

PRINT AD

Designed a Print ad for Trip Navigator, featured in 'MICE Talk' magazine. 

The ad highlights the launch and features of their web platform.

This was my first experiment with Adobe Illustrator.

PRESENTATION
WEB CONTENT
MISCELLANEOUS

Academic projects

AIMA 1st Place - Regional (West)
AIMA 1st Place - Regional (West)

Presented the winning paper on "Building Sustainable Indian Multinationals -Agenda for action ". Published in AIMA's Annual journal. The focus of our presentation was on Innovation and Kaizen as an integral part of an organization's strategy for sustainability. This was a vastly different approach from that of the other p

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The Reality Radio Project
The Reality Radio Project

Runner up- 'Osse Innover' - by IMT Ghaziabad - Designed and presented an innovative concept for a Radio station for MTV, including content and marketing strategy at a national business school competition. My team proposed the concept of 'Reality Radio'. Competitors included teams from Management Institutes across the country (IMT-G, IIFT, FMS, NITIE, XLRI, etc.).

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